Born to convert clicks to profit
4yr+ Amazon PPC Success Playbook ready
Amazon PPC specialist focused on profitability, organic ranking growth, and scalable advertising strategies.
Featured Interview
Scaling Profitability While Reducing Ad Spend
Real metrics from real Amazon seller accounts
ACoS
TACoS
Revenue
Organic
The Challenge
A brand was struggling with high advertising costs and low profitability. Their PPC campaigns were consuming budget without delivering sustainable organic growth.
The Solution
Implemented a comprehensive waterfall campaign structure with strategic broad modifiers and core keyword anchoring to maximize relevancy and minimize wasted spend.
Amazon PPC Playbook
Had coffee? It's a wrap.
Imagine Quartile, AdLabs, Titan and PPC Ninja strategies on steroids. That's the level of optimization I bring using my Amazon PPC playbook built from 4+ years of experience.
A tiered campaign structure that systematically filters search terms from broad to exact match. High-performing keywords 'waterfall' down to more targeted campaigns for maximum efficiency.
Strategic use of phrase match and broad match modified keywords to capture relevant search intent while maintaining control over targeting. Expands reach without sacrificing relevancy.
Identifying and building campaigns around your product's most profitable, converting keywords. These anchor keywords form the foundation of your PPC strategy.
Systematic extraction and exclusion of non-converting search terms to eliminate wasted spend. Regular audit cycles ensure budget flows only to profitable keywords.
Separating campaigns by match type, product category, and performance metrics. Enables granular bid optimization and budget allocation for maximum ROI.
Dynamic bid adjustments based on placement performance, time of day, and competitive landscape. Real-time optimization ensures competitive advantage.
Amazon Ads Dashboard Screenshots
Real results from real campaigns — transparency you can trust
Campaign Performance - $3.3M Sales
Seller Central - $6.8M Revenue
Business Reports - Sales Growth
Campaign Dashboard - 11.39 ROAS
Performance - $15.8M Lifetime Sales
ACOS Analysis - 20.59%
B2B Reports - Monthly Data
Business Reports - B2B Sales
Seller Central - $20.6M Sales
Campaign - 16.34 ROAS
Your Amazon PPC Partner
Experience
For the past 4+ years I've worked with an Amazon full-service agency and regularly meet with our Amazon SAS Representative to stay updated with PPC trends.
Focus
My focus is improving organic rankings using proven PPC strategies and data-driven optimization techniques.
Learn More About My Work
Let's Grow Your Amazon Business
I look forward to discussing how I can contribute to your success.
Light & Hope,
Leonida
Amazon PPC Specialist